Brand Builders Lab with Suz Chadwick

325. Your new Networking Mindset for 2024 (plus mastermind day lesson)

Today the podcast is broken into 2 parts.
Building your 2024 networking mindset and strategy to grow your business
The lessons I learned during the one-day mastermind that I attended this week
 
I'm all about connecting with new people this year in my year of YES.
Yes to more high-quality connections.
Yes to getting out and working with more clients.
 
When it comes to building your network, it's about having a strategy that you stick to and have a clear intention. Know who you want to connect with and then take the time to build those connections.
 
Resources, people and links mentioned in this episode:
Allen Dib - 1-page marketing plan and author or Lean Marketing
Steph Clarke - Facilitator and Futurist
Oksana Koriakova - Building a memorable brand
Dale Beaumont - Business Blueprint
 
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NEXT STEPS:
BOLD BUSINESS ACADEMY - Click here to Join now (foundational)
APPLY FOR THE AMPLIFY MASTERMIND - Click here to apply (scale)
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FREE:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple-biz-buckets-sign-up 
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/bba-masterclass-registration 
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LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick 

324. How to bring your full self into your business

Let's talk about how bringing your full self into your business is one of the fastest ways to stand out. 
No one can compete with what makes you, you!
In this episode, we're talking about
how to identify what makes you unique
how to dig deeper and identify what to share 
the different categories you can use
what are the signature elements of your brand
and more. 
This is something worth spending time on in your business, so let's dive in.
 
***************************************
NEXT STEPS:
BOLD BUSINESS ACADEMY - Click here to Join now (foundational)
APPLY FOR THE AMPLIFY MASTERMIND - Click here to apply (scale)
****
FREE:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple-biz-buckets-sign-up 
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/bba-masterclass-registration 
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LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick 

323. 3 ways to shift your energy to achieve more in your business (my year of YES)

Are you ready to shift your energy to create more of what you want in business and in life?
I'm sharing 3 powerful ways to intentionally shift your energy for success.
I want to encourage you to take the time to ask yourself these questions and reflect on the energy you wish to cultivate within yourself to pursue your goals and dreams. It's all about creating intentional shifts to make way for new opportunities and experiences.
If you're seeking guidance on how to revitalize your energy and mindset, this episode is a must-listen.
In this episode, we're talking about
Setting your intentions by asking yourself, "What do I want?" Then defining your goals, think about how you want to feel, and make incremental upgrades in your life and business to align with your intentions.
Cultivating intentional thoughts and beliefs that support your goals. From manifestation journaling to strategically managing your mind, internal energy is key to taking the right actions.
Evaluating the people you spend time with, the content you consume, and the spaces you occupy. Surround yourself with people and influences that support your growth and align with your intentions.
Don't let another year go by without intentionally creating the energy you need to thrive.
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READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:
BRAND BUILDERS ACADEMY - Click here to Join now (foundational)
AMPLIFY MASTERMIND - Click here to apply (scale)
1:1 BUSINESS & MINDSET COACHING - click here to find out more
 
FREE RESOURCES:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple-biz-buckets-sign-up 
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/bba-masterclass-registration 
 
LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick 

322. 3 core elements of building a powerful personal brand

Are you ready to build a fearless personal brand this year?
I'm sharing powerful insights on what it takes to stand out in the market and connect with your audience.
I highlight the three key elements that are crucial in building a powerful personal brand: reputation, repetition, and brand storytelling. Tune in for practical strategies and actionable tips to elevate your brand presence.
If you're passionate about building a powerful personal brand and are ready to level up your business, this episode is a must-listen.
In this episode, we're talking about
Understanding and supercharging your reputation by identifying what truly resonates with your clients and community.
Embracing strategic repetition to stay front of mind and effortlessly connect with your audience.
Brand storytelling to share relatable and impactful narratives that showcase your journey and expertise.
Don't miss out on the chance to elevate your brand presence and create meaningful connections with your audience.
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READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:
BRAND BUILDERS ACADEMY - Click here to Join now (foundational)
AMPLIFY MASTERMIND - Click here to apply (scale)
1:1 BUSINESS & MINDSET COACHING - click here to find out more
 
FREE RESOURCES:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple-biz-buckets-sign-up 
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/bba-masterclass-registration 
 
LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick 

321. Becoming a Fearless Content Creator in 2024

2024 is your year to become a fearless content creator.
Whether we like it or not, creating next-level content is essential for any small business owner.
We're online shoppers and that goes for services-based businesses as well as product-based businesses so unless you're spending a bomb on paid ads to get your message out there then content creation is really the only way to go if you're looking to grow your business.
Referrals are still great, SEO is important but they can be slow growth over spending more time creating content that attracts buyers who are looking for help right now.
So there are a few things that I'm doing this year to help you get into the Fearless Content Creator mindset.
In this episode, we're talking about
How to face the fear & take it's power away
Learning to play over wanting things to be perfect
Understand how to market with more fun, joy and the amount you need to
Understanding what you want to share to build a powerful personal brand
If you've been wanting to attract more of the clients you want, then becoming a fearless content creator is what you need to do.
 
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READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:
BRAND BUILDERS ACADEMY - Click here to Join now (foundational)
AMPLIFY MASTERMIND - Click here to apply (scale)
1:1 BUSINESS & MINDSET COACHING - click here to find out more
 
FREE RESOURCES:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple-biz-buckets-sign-up 
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/bba-masterclass-registration 
 
LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick 

320. 2024 Marketing & Social Media Trends with Oh My Digital

This week I'm joined by Hayley and Katy from Oh My Digital to talk about the marketing and social media trends for 2024! 
It's such a juicy episode, there is so much goodness, so many things to be aware of, to take note of so that you can utilise the tools that you've got, but also have a strategy that works. 
In this conversation, we're covering it all. We talk about:
Insights on how 2023 has been for them in terms of keeping up with social media changes and moments.
The shift in what consumers expect from brands.
2024 trends and insights for Instagram, TikTok, and LinkedIn.
Prioritising engaging with customers through stories and automated replies to build relationships and drive sales.
TikTok vs Instagram reels performance and content strategy.
TikTok + Instagram Handles
@ohmydigital
Website
https://ohmydigitalagency.com.au/ 
 
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READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:
BRAND BUILDERS ACADEMY - Click here to Join now (foundational)
AMPLIFY MASTERMIND - Click here to apply (scale)
1:1 BUSINESS & MINDSET COACHING - click here to find out more
 
FREE RESOURCES:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple-biz-buckets-sign-up 
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/bba-masterclass-registration 
 
LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick 

319. Inspiring, feel good business and life planning for 2024

This week we're talking about inspiring, feel good business and life planning for 2024. 
I took myself out for a planning session the other day and I shared that process on my Instagram stories. I also wrote a little post about it and the response that I had was amazing. It was definitely something that really resonated with people and so I wanted to do a little bit of a deep dive here on the podcast about it.
So it was really looking at how you plan for the next 12 months, whatever year it is that you're going into, and do it in a really energised way.
Something that inspires you, planning that inspires and excites and fuels you for the year ahead. It's not boring and it's not just tactical, but it's like oh, so juicy.
Listen in to be inspired and feel good about business and life planning for 2024! 
Download Your Best Year Yet Review & Planner  
 
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READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:
BRAND BUILDERS ACADEMY - Click here to Join now (foundational)
AMPLIFY MASTERMIND - Click here to apply (scale)
1:1 BUSINESS & MINDSET COACHING - click here to find out more
 
FREE RESOURCES:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple-biz-buckets-sign-up 
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/bba-masterclass-registration 
 
LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick 

318. Tony Robbins UPW debrief with Dr Marion Piper - Part 2

Welcome to part 2 of the UPW debrief with Dr Marion Piper. If you haven't had a chance to listen to part 1 you can do at Episode 303. On the 14th of September to the 17th of September, Dr. Marion Piper and I attended Unleash the Power Within with Tony Robbins, live in Sydney Australia.
It was an incredible event with so many lessons learned and we wanted to bring you this fireside chat to share some of those lessons.
Reflecting on the experience, even just for this podcast, has yielded so much already. THERE'S SO MUCH.
 
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READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:
BRAND BUILDERS ACADEMY - Click here to Join now (foundational)
AMPLIFY MASTERMIND - Click here to apply (scale)
1:1 BUSINESS & MINDSET COACHING - click here to find out more
 
FREE RESOURCES:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple-biz-buckets-sign-up 
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/bba-masterclass-registration 
 
LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick 

317. Moving from done-for-you to done-with-you business model

This week we're talking about 3 things to think about if you want to move from a done-for-you to a done-with-you model or a mixed business model.
 
I know that it's something that a lot of business owners who have been around for a while want to do - so let's talk about it!
 
Having worked with OBM's, copywriters, brand designers, agency owners, and website site creators to move from done for you to a mixed model is something that I love to do.
 
At the end of the day any new business or product can take time to build, so having a timeframe for starting to shift your business makes sense.
 
We're talking about 3 key things to ask yourself and think about when making the move.
Deciding if shifting Business Model is right for you
The build and revenue overlap
Building your Personal brand and audience
 
If you've been wanting to make the shift, but you're not sure if it's the right move for you then be sure to DM me at Suzchadwick on Instagram.
 
This is what we work with our client to do in the Amplify mastermind and we'd love to support you to do the same!
 
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READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:
BRAND BUILDERS ACADEMY - Click here to Join now (foundational)
AMPLIFY MASTERMIND - Click here to apply (scale)
1:1 BUSINESS & MINDSET COACHING - click here to find out more
 
FREE RESOURCES:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple-biz-buckets-sign-up 
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/bba-masterclass-registration 
 
LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick 

316. Which Strategic Action to Results Level are you at?

Today we're having an honest conversation about business. Some people might disagree but this is something that I've found to be true for me being in the business, brand and sales world for over 25 years.
 
The harder you work, the more success you can have.
 
So often we get into business and we see other people doing it and it seems easy. You start a business and you show up online and then you get customers. Then you get into business and you realise that it's not that easy.
 
I was thinking about this recently when I was reflecting on a few clients that I've worked with this year and it's neither good nor bad, it's just an observation and I'm going to say it's an observation on my own business as well. It's what I'm calling the Levels of Strategic Action to Results Measure or SAR Measure.
 
But before I share the SAR Measures or levels that I see after working with and coaching people for over 20 years, there is a story that I hear Alex Harmosi share.
 
He said that when he was starting his business, he had a mentor and the mentor told him to put flyers out to get the name of his gym out there. So Alex went and printed 300 flyers and distributed them and nothing really happened. He called his mentor and say - this doesn't work, and his mentor said what did you do. He told him - I've put out 300 flyers. His mentor said you test with 5000 then you put out 5000 a day after that or 150,000 flyers a month.
 
Alex said- I realised that I may have been doing the right thing all along, I was just doing too little of it. We do things for too short, too little and not enough time and wonder why something isn't working and that's where the Strategic Action Levels come in.
 
So let's break it down and this is going to be dependent on your business, what you do, the uniqueness of it, but I still think that these are 90% of the time true.
 
Level 0 - The hobby or doing it just for fun - Your business is a bicycle
This could be a hobby
A side hustle that's just for fun
You're making a bit of money and happy with that.
 
Level 1 - The Slow Burn - You're driving a 2nd hand everyman brand car
You have some sales coming in but you're still trying to work out your sales process
You might be in your business full-time, but you're just ticking along and just getting started
You're going from $0 - $50/$80k.
It's paying the bills and you might be paying yourself a bit but it feels tight.
You're trying to manage your mind because you didn't realise it was going to be this hard and that you were going to have to learn so many new things
You potentially can't afford support right now, but you would love to have some help.
You're learning how to manage your money in the best way but still trying to work it out.
 
Level 2 - The Flow - You're driving a luxury brand but it's an older model
The mid-range action taker - you're consistent and it's going well but not everything is the way you want - still things to fix and set up
You might be hitting $100-$250k
You're full-time in your business, you're busy doing some of the key things.
You've got solid foundations and clients coming to you but
You know that you could be making things better, and more efficient but you haven't focused on fixing those problems or it's on the to-do list.
 
Level 3 - The Pro - You're driving a luxury brand car current model
You're at the $300-$900k level
You're in flow and you know exactly what needs to happen and when.
Your business is doing what you want it to do, you have great systems
You have a team and strategies in place and you're sharing content regularly that is getting you the clients that you want.
You have funnels in place that are working for you
You understand and have a full view of your metrics so that you can make informed decisions
You have a brand, marketing, and sales strategy and you're working with those with a clear growth plan
Now it's about scaling in a bigger way and handing things over to others who do it better while you build and grow your brand.
 
Level 4 - The Power Player - You have a driver or a private jet (Alex Harmozi/Amy Porterfield level)
You are the talent and you have a team that runs your business for you with you leading the charge.
 
Let me know if this resonates with you and which level you're at and what level you want to get to.
 
Make sure you share this and tag me on Instagram when you do @suzchadwick
 
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READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:
BRAND BUILDERS ACADEMY - Click here to Join now (foundational)
AMPLIFY MASTERMIND - Click here to apply (scale)
1:1 BUSINESS & MINDSET COACHING - click here to find out more
 
****
FREE RESOURCES:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple-biz-buckets-sign-up 
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/bba-masterclass-registration 
 
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LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick